The Provincial Grand Master and indeed our own Area APGM have strongly encouraged the uptake and ongoing use of social media by Lodges. To date this has been a major success throughout the Province and our Area APGM is very keen to see this continue and grow within our Area.
So what is Social Media and how is it beneficial to your Lodge?
Social Media is a collective of online communications channels dedicated to input, interaction and content sharing such as :
Most of all these communication platforms are completely FREE to use and require minimal technical set up. The benefits of Social Media for Lodges are as follows :
Probably the most popular Social Media platform for Lodges at present. Facebook enables you to post real time information,
upload photos and video and advertise forthcoming Lodge meetings and social events via a public or targeted audience of page followers.
An online social networking service that enables users to send and read short 140-character messages called “tweets”.
Registered users can read and post tweets, but unregistered users can only read them. There is a very lively and vibrant Masonic
community on Twitter with Lodges in our Area well represented, and also in the Province in terms of the number who use this platform.
YouTube is a free video-sharing website with only a very small number of Lodges in the Province at present using this platform.
Provincial Grand Lodge are a user of YouTube and their channel can be viewed as an example below by clicking the link :
Flickr is an image hosting and video hosting website, in short it’s an online photographic album that is ideal to upload images from
formal to social Lodge events. Flickr allows the user a very generous storage limit.
An excellent example of a Flickr account can be seen from Provincial Grand Lodge by clicking the link below :Flickr – Hampshire Masons The above short explanation of the various Social Media platforms will give the appointed Lodge Social Media Officer a start in
what’s best suited for the Lodge itself in starting out and embracing the journey of bring his respective Lodge into the
forefront of Social Media.
Most importantly we urge those who will be responsible for creating and maintaining their Lodge Social Media presence to follow and
adhere to the Provincial Social Media Guidelines.
As stated on the introduction to the guidelines, they are not intended to curb enthusiasm, but to provide a framework through
which we can all embrace social media and reap its undeniable benefits, for ourselves and the Craft.
The full Provincial Social Media Guidelines can be found by clicking the link below :Social Media Guidelines Do you require further assistance?
Whilst the Area Social Media Team do not operate a 24/7 call Centre, or build Facebook and Twitter accounts for Lodges. We will be
more than pleased to answer any questions relating to security settings and how to safeguard your accounts, including any questions
you may have in relation to the Social Media Guidelines.